Tuesday, June 7, 2011
Nebraska: You Need The BTN, The BTN Doesn't Need You
Husker fans know one thing, the want to watch the Big Red when they are on TV. ABC, ESPN, BTN it doesn't matter. If the Huskers are on the tube people are watching.
Fans shouldn't have to get caught up in TV politics, but here's the deal: Nebraska, you need need the BTN a lot more than the BTN needs you!
Check out this story in the Lincoln Journal Star about the pissing match going on between the BTN and Time Warner Cable. This is not a fight the cable company want to get in because it will not end. The Big Ten will not flinch. The Big Ten has its programing standard and know what homes it wants to be in. If local markets don't want to play the BTN will not blink in this stare down.
Don't believe me? Ask the good folks at Mediacom in Des Moines, they went through this as well.
The consumer knows one thing, they probably pay close to $100 dollars a month for their cable and for that price they want to watch the Big 10 Network. If they don't get it, expect a lot of new subscribers to Direct TV.
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